Content Distribution Engine

Powering SEO and Digital
Marketing performance

Welcome to the

Content Distribution Engine

Our cutting-edge tool allows you to intelligently select what content to distribute and then automates the posting to the external marketing endpoints to boost SEO and social and paid performance. Say goodbye to manual marketing and welcome a new era of streamlined digital marketing

Unlock the Full Potential of Your Digital Marketing

Our suite of tools empowers your business with cutting-edge digital marketing capabilities, enabling you to amplify your reach, enhance customer engagement, and unlock new revenue streams.

Each of our features is designed to optimize your content distribution and marketing strategies with precision and efficiency.

Search Surge
Ideal for
SEO
$1499 /month
Social Pulse
Ideal for
Performance Marketing
$1499 /month
Alert Stream
Ideal for
User Retention
$599 /month
Market Edge
Ideal for
Monetisation
$799 /month

Search Surge

Elevate your search engine presence with advanced SEO tools that boost your performance.

What you get?

🚀Better Indexing

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Monitor indexing performance and identify content that isn’t indexed yet. Reduce indexing time by up to 80% and double the amount of content Google indexes from your site.

📈Content Optimisation for Long Tail Search

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Generate powerful, AI-driven content that enhances long-tail search performance and optimizes relevance for AI search platforms. Ensure every page is crafted to attract the right audience.

🗺️Dynamic Sitemaps

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Generate real-time, bespoke sitemaps for listings, categories, articles, and topics, helping Google index your content faster and improve your visibility.

🎯️Smart Internal Linking

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Automatically create internal links between search results, categories, and detail pages to enhance crawlability and distribute link equity. Use algorithmic logic to prioritize linking high-performing or trending pages.

🏆 Multi-Channel Distribution

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Expand your reach by seamlessly integrating with Google News, Bing, and Google Merchant Center. Ensure your content is automatically submitted to relevant platforms like Google Shopping, increasing your visibility across high-traffic destinations with no extra work.

🛠️ Developer-Free SEO Enhancements

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Abstract SEO logic from the site for easier updates and strategy iterations—no developer required.

View Use Cases

Use Cases for Search Surge

Double the content you have indexed in under a month

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The Problem:

Search Engines indexing of new content can be slow or even skipped, depending on your reputation. Often a website with a lot of content will only have 30-40% of it's sitemaps indexed

The Solution

The CDE measures indexing performance of all your URLs and builds a feed of all content not yet indexed. This feed can be used to greatly increase indexation rates by sending it directly to search engine consoles or publishing it on your platform to show in carousels or internal links.

The Result

Get close to 100% of your content indexed with dramatic increases over the first few weeks

See How You Can Do It

Place 1st,2nd,3rd,4th and 5th for Long tail and AI searches

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The Problem:

AI-driven search solutions, such as Google’s AI Overview and chat-based search, are changing the way content is ranked. These solutions primarily rewrite existing content rather than generating new insights, meaning they favor sources with structured and enriched data. Websites without long-tail optimized content struggle to rank highly in these evolving search results.

Additionally, traditional website pages often lack the depth of content needed to capture the full range of long-tail search terms. Without additional structured content, many relevant search queries fail to surface your pages in search engines.

The Solution

The CDE automates AI-optimized content generation, transforming raw data into human-readable, indexable summaries. It creates new layers of structured content—such as enriched landing page summaries, average pricing trends, and editorial insights from sources like Wikipedia or POI catalogues. This significantly expands the range of keywords your site can rank for, improving search term visibility.

The Result

Your pages rank higher for AI-driven search queries, significantly increasing visibility in long-tail and conversational search results. By generating additional content that wouldn't typically exist on your site, you capture more search traffic and ensure broader coverage across search engines.

See How You Can Do It

Ensure Your Articles Are Indexed Instantly with Automated XML Sitemaps

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The Problem:

Search engines rely on sitemaps to efficiently discover and index new content, yet many websites either lack proper sitemap updates or rely on manual processes, leading to delays in indexing. Without an up-to-date sitemap, articles and evergreen content may remain undiscovered, limiting their visibility in search and Google News.

The Solution

The CDE automatically generates and maintains XML sitemaps for all article content on your platform. It creates both standard and Google News-specific sitemaps, ensuring search engines can promptly find and index your latest content. This process requires no manual intervention, keeping your site optimized at all times.

The Result

Faster indexing of all articles across Google and Bing.No maintenance required, as sitemaps are dynamically updated in real-time.Improved visibility for evergreen content, classifieds, and e-commerce listings, increasing long-term traffic potential.

Easily Export Content in Any Format Without Developer Effort

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The Problem:

Marketing and product teams often need new feed types or custom exports, but the development time and resources required delay or deprioritize these initiatives. This leaves teams frustrated and unable to experiment, limiting agility and content distribution opportunities.

The Solution

The CDE enables seamless content export in multiple formats through a single integration, eliminating the need for constant developer involvement. Teams can easily filter, customize, and generate feeds in widely used formats, including: RSS, JSON, CSV, XML.
New formats can be added as required, ensuring complete flexibility for different use cases.

The Result

Faster, hassle-free content exports, reducing dependency on development teams.Increased adaptability, allowing teams to experiment with new channels and formats effortlessly.Efficient automation, ensuring content is always structured and ready for distribution.

Social Pulse

Amplify your marketing efforts with intelligent tools for content creation and distribution.

What you get?

📢 Multi-Channel Content Distribution

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Easily distribute your content to over 20 paid and social channels, including Facebook, Instagram, TikTok, and Google Ads. Ensure your content is always present, real-time, and tailored for every platform.

🤖 AI-Powered Content Creation

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Leverage AI to automatically generate, rewrite, and optimize text, images, and videos for each destination, including creating video content from image stills for all major social channels. Ensure brand consistency while targeting specific audiences with custom content.

📊 Data-Driven Marketing

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Use business intelligence and customer metrics (like NPS scores, lead SLAs, subscription packages and more) to refine your distribution strategy. Tailor your content to drive engagement and meet performance targets.

🌐 Support for Major Platforms

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Connect with over 25 key social platforms as well as paid endpoints like Google Dynamic Ads, Meta Paid, Remarketers, and more. Expand your reach without additional manual effort.

🔄 End-to-End Automation

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Automate your entire content distribution process—from content generation to publishing—while maintaining complete control. Save time and scale effortlessly.

View Use Cases

Use Cases for Social Pulse

Be Selective About Where You Spend Your Ad Budget

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The Problem:

Many campaigns allocate budgets uniformly, treating all content equally, even when some pieces naturally attract traffic while others struggle. This leads to overspending on high-performing content that doesn’t need additional promotion, while failing to support content that requires extra visibility.

The Solution

The CDE enables smart budget allocation by dynamically managing multiple feeds across multiple campaigns. Instead of a one-size-fits-all approach, it optimizes ad spend by prioritizing underperforming content while reducing costs on content that already drives engagement organically.

The Result

Improved ad efficiency, ensuring budget is spent where it delivers the most impact.
No wasted spend on content already performing well, maximizing return on investment.
Better outcomes from third-party traffic providers, focusing promotion on content that needs it most.

See How You Can Do It

Auto Posting and Formatting for All Social Channels

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The Problem:

Manually adapting content for multiple social platforms is time-consuming and inefficient. Each platform has different format requirements for images, videos, and text, making it difficult to optimize content for maximum engagement. Platforms like TikTok, YouTube Shorts, and Instagram Reels require video content, which many businesses struggle to produce from existing assets.

The Solution

The CDE uses Gen AI to automate content adaptation for every social endpoint. It auto-selects and crops images to fit each platform’s specifications, reformats text to match different engagement styles, and generates short-form videos from static images. This opens up new distribution opportunities on TikTok, YouTube Shorts, and Instagram Reels. With built-in automation, the CDE posts simultaneously across multiple platforms, ensuring content is optimized for every destination.

The Result

Content is formatted perfectly for each platform without extra manual effort. Brands can expand their reach to video-first platforms without additional production costs. Posting across multiple social and paid channels becomes effortless, ensuring every piece of content is fully optimized and distributed at scale.

See How You Can Do It

Redistribution of Leads on a Marketplace

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The Problem:

Many businesses struggle with lead distribution inefficiencies, especially when smaller players are overshadowed by higher-paying competition. In marketplaces, small agencies or sellers often have less content and lower visibility, leading to a below-average lead volume and higher churn rates. Despite this, they remain important for content diversity and overall marketplace health.

The Solution

The CDE applies complex, data-driven CPC feed logic to rebalance lead allocation across multiple segments. By identifying underperforming content, it prioritizes lead distribution to listings or businesses that need more exposure. A dedicated feed ensures that budget is specifically allocated to help smaller players compete while maintaining balanced overall performance.

The Result

Small agencies or sellers see dramatic improvements in lead flow, with a 700% increase in performance while maintaining cost efficiency. Marketplace balance is improved by ensuring lead diversity without increasing total budget allocation.

See How You Can Do It

Facebook Multi-Page Strategy

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The Problem:

Many brands struggle to reach and engage niche audiences effectively. Posting to a single main page limits visibility, engagement, and the ability to target interest-based communities. Without a structured content distribution strategy, brands miss out on thousands of potential customer touchpoints across the web.

The Solution

The CDE enables multi-page and multi-channel distribution, allowing content to be posted across hundreds or even thousands of audience-specific groups, pages, and platforms. In one case, running 50 niche Facebook group pages alongside a main brand page generated 33x more sessions and 9x more leads than using just a single page.By automating the creation and distribution of content across interest-based communities, such as real estate in specific districts, product enthusiasts, or local event-goers, the CDE ensures highly relevant content reaches the right people at scale. This strategy works beyond Facebook—it can be replicated across social platforms, forums, aggregators, and niche communities, expanding reach exponentially.

The Result

Brands gain thousands of customer touchpoints across the web with no limit to the number of pages or groups that can be connected. Engagement increases while brand presence scales effortlessly, all with automated content distribution and zero additional staff overhead.

Alert Stream

Keep your audience in the loop with this dynamic alerting and email platform. The service handles the matching of new content with saved alerts in real time, sending of instant alerts as well as batching and scheduling, and communication with third parties

What you get?

🔔 Real-Time Alert Matching

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Automatically match user alerts with newly available content based on custom criteria, ensuring users receive the most relevant updates instantly.

📈 Advanced Targeting Strategies

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Apply sophisticated, data-driven marketing strategies to maximize engagement and retention, far beyond human capacity.

🚫 Alert Deduplication

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Identify and eliminate duplicate content using custom rules, ensuring users only receive fresh and relevant alerts.

⏰ Custom Triggering

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Set instant, hourly, daily, weekly, or monthly alerts with flexible rules. For example, send alerts only between 8 AM and 10 PM to avoid over-alerting.

💰 Monetization Opportunities

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Promote matching listings within email alerts, creating new revenue streams and boosting conversions.

🔄 Flexible Matching

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Loosen matching criteria to ensure users receive useful content even when no exact matches are found, keeping them engaged.

Market Edge

Unlock the full potential of your digital marketing efforts with a suite of tools designed to support Marketing as a Service

What you get?

🌐 Multi-Platform Campaign Distribution

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Distribute content not only to your channels but also directly to your client’s pages, campaigns, and advertising platforms for maximum exposure.

💡 Tailored Digital Marketing Solutions

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Offer your customers a fully customized digital marketing product by leveraging your buying power to be cost-effective while unlocking new, lucrative revenue streams.

📈 Performance-Based Ad Spend

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Direct ad spend to high-performing listings and ensure every dollar drives sessions back to your platform, improving conversions and maximizing ROI.

🤝 Build Client Relationships

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Strengthen connections with clients by offering them value-added marketing services that extend beyond basic ad placements.

What our clients say.

Stop wasting time, start scaling your marketing efforts with CDE.

Join over 100 companies already growing with the CDE.

Support

Everything you need to know about the product and billing.

Everything you need to know about the product and billing.

Is there a free trial available?
We offer a trial period of 3 months before you need to commit to a longer contract. This is a paid trial where we help with all onboarding and setting up of your strategies. It gives enough time to see great results and to give you peace of mind that a longer term commitment is a good decision.
How is the CDE priced?
The CDE offers modular pricing, allowing you to pay only for the features you need. For instance, there are separate fees for Search Surge, Social Pulse, Market Edge, and Alert Stream modules, with discounts available for bundling multiple modules.

You can see pricing options here: pricing
How long does it take to set up?
It depends on the type of data sources you are looking to integrate into the tool. Typically it will take ~1 week for data ignestion and mapping and ~1 week to align and build your strategies with you. You should have live feeds in under 2 weeks.
Is CDE only for large businesses, or can small businesses benefit too?
While the CDE is designed to scale, its modular approach allows businesses of any size to benefit. Small businesses can choose specific modules based on their goals and budget to leverage targeted content distribution and marketing automation.
How does the CDE use AI in content distribution?
The CDE applies AI for tasks like generating long-tail SEO content, intelligently cropping images for social media, and rewriting text to be more platform-specific. This enhances reach and engagement across channels without needing constant manual updates.
What data sources can I connect to the CDE?
The CDE can integrate with diverse data sources, including listings, articles, Google Analytics, Google Trends, and even custom sources through its Data Lake functionality, allowing for extensive, data-driven distribution strategies.
What kind of support is available for CDE users?
We offer comprehensive onboarding support and access to resources and documentation to get you started. Monthly plans include customer service, support with strategies and we provide regular updates on feature enhancements.
Can the CDE work with my existing marketing tools?
Yes, the CDE is designed to integrate seamlessly with other tools and platforms, providing a comprehensive approach to content distribution and analytics. You can use it alongside your current tools to enhance their effectiveness. The CDE focuses on smart and powerful ETL of content and then pushes that content to destinations - one of which could be an existing marketing tool you have. CDE selects the right content, for the right destination, at the right time and in the right format.
Can I use the CDE to boost paid advertising campaigns?
Absolutely. You can manage and optimize paid campaigns, directing ad spend towards the best-performing listings and ad destinations to maximize ROI.
What level of technical expertise is needed to use the CDE?
The CDE is designed for ease of use, and basic digital marketing knowledge is sufficient for setup and management. For complex integrations or advanced use cases, our support team can provide guidance and resources.
Can I track the performance of content distributed by the CDE?
Yes, the CDE includes built-in analytics that provides insights into how content performs across various channels. You can track engagement metrics, monitor SEO progress, and adjust your strategy based on real-time data.
What is your cancellation policy?
During the 3 month trial, you can cancel at any time. In an annual contract, you must cancel within 60 days prior to the end of the then-current term
How does billing work?
Prices are charged per Domain and per module taken. Invoicing is monthly and in advance of services
What is the Content Distribution Engine (CDE)?
The CDE is a robust tool designed to streamline and automate content distribution, helping businesses increase reach, engagement, and revenue through intelligent marketing strategies. It integrates with multiple endpoints to optimize SEO, social media presence, alerting, and digital marketing campaigns.
What makes the CDE different from other content distribution platforms?
Unlike many other platforms, the CDE combines distribution, AI-driven automation, and customizable modules into one solution, offering granular control over each step of the content lifecycle, from creation to publishing and performance monitoring. It is the only tool that offers this granular sophistication and customisation when it comes to content selection and filtering. No other tool can do what the CDE does.
Can I choose only one of the modules?
Yes, you can choose to only get tooling to support SEO, Social and Paid, Alerts or Digital Marketing. You can select which modules you wish and the price will adjust accordingly
How does the CDE improve SEO performance?
Through the Search Surge module, the CDE boosts SEO by optimizing for long-tail and AI-driven search queries, reducing time-to-index, and enhancing content visibility on Google and Bing, including Google News and Shopping.
Can the CDE help manage social media content?
Yes, the Social Pulse module enables automated, real-time content distribution to over 20 social and paid channels. It uses AI to format posts specifically for each platform, helping you maintain a consistent and impactful presence.
What kind of alerts can I send with the CDE?
The Alert Stream module supports instant, scheduled, and recurring alerts via email, push notifications, and chat. It lets you match user interests with real-time content, ensuring they receive timely and relevant updates.
How does the CDE handle email and push notifications for alerts?
With Alert Stream, you can automate email and push notifications to inform users of new or relevant content. The CDE can also target specific user segments or broadcast to wider audiences, ensuring messages reach the right people at the right time.
Can I customize the CDE for my business’s specific needs?
Absolutely. The CDE’s modular design lets you pick and combine services based on your unique goals. It can be tailored for SEO, social media distribution, email alerts, and more, with custom feed and formatting options to fit your strategy.
How quickly can I expect results after implementing the CDE?
The CDE starts delivering measurable improvements in SEO, social media engagement, and alert effectiveness within the first month. Long-term gains, such as higher ranking and organic traffic growth, are typically seen over three to six months as content indexing improves.
Does the CDE support multi-language content distribution?
Yes, the CDE can distribute content in multiple languages, allowing you to reach and engage with diverse audiences effectively across international markets.
How does the CDE support content compliance and brand consistency?
The CDE applies AI tools to auto-format and revise content according to specific brand guidelines for each platform, ensuring consistent branding and compliance with platform standards across all endpoints.
What happens if I need more than the default distribution channels?
The CDE’s modular structure allows you to add additional distribution channels as your business needs evolve, with support for over 20 channels and the ability to add more destinations on request. We will support with adding new channels if you need them
Can I change my plan later?
You are welcome to add more modules and domains / brands at any time. You may not reduce the number of domains / brands during the term of the contract.